Highlights:

Skills:Commercial, Procurement, Marketing, Planning, Strategy, Intern, Internship, Business Development

Brand Manager 05/2016 - 06/2017
Aspen Pharmacare, Ho Chi Minh, Vietnam
Manage the strategic growth of hormonal products portfolio with revenue of $1 million per year
• Strategy & Growth - Developed the holistic brand plan, managed marketing activities, achieving 102% of performance target and 63.2% growth of the key product • Finance – Budget planning, Managed brands ’financial performance of ROI, Profit and Loss, resulting to approx. + $200,000 operating profit • Business development - Enhanced sales force effectiveness by building up matrix of KPIs; and led the team of 7 sales reps for a comprehensive profiling of 156 of targeted health care professionals to cover 18 key hospitals nationwide • Customer relationship management - Collaborated with cross-functional teams (country leader team, field forces, medical team) to build and improve CRM database system of thousands of customers • Employee Development - Implemented training sessions for sales force on product knowledge and on soft skills of product information detailing, relationship building and presentation • Supply planning - Controlled stocks and forecast of 4 SKUs by collaboration with global supply team • Procurement ¬- Procured sub-distributor, suppliers and managed their service quality--
Marketing Product Specialist 10/2013 - 04/2016
AstraZeneca, Ho Chi Minh, Vietnam
Industry: Pharmaceutical & Biotechnology
Lead marketing execution to drive the growth of 2 new launched brands of oral diabetes treatment
• Data analysis - Implemented data reports and competitor analysis to develop brand plan, driving sales performance surpass the goal by 29% in 2014 • Performed annual budget allocation and monthly budget projection • Customer relationship management - Headed “Product Adoption Level Raising Program” to increase prescribers by 207% and generated pool of 8 proficient speakers of key opinion leaders from top nationwide hospitals • Event organization – Led to fulfillment of marketing activities: promotional materials, symposia, speaker tours--
Medical Representative 10/2011 - 10/2013
GlaxoSmithKline, Ho Chi Minh, Vietnam
Industry: Pharmaceutical & Biotechnology
Customer Relationship Management and Business Development
• Business Development-Developed new accounts and boosted revenue to more than $400,000/ quarter • Client management - Initiated monthly and quarterly action plans, resulting in maximized product adoption level among customers through scientific resources and strengthened network with healthcare professionals • Best Performance Award in 2012 for the record sales revenue, achievement 132% vs. budget sales--

University of Medicine & Pharmacy 09/2006 - 06/2011
Ho Chi Minh, , Vietnam
Degree: Bachelor's Degree
Major:Pharmacy
BS, Pharmaceutical Studies, include research experience on pharmacology