Highlights:Fortress Marine Anchor's Marketing and Sales Manager

Skills:Bilingual, Marketing Strategy, Marketing Management, Digital Marketing, Creative Thinking, Critical Thinking, Google Analytics, Google Ads, Adobe Photoshop

Goal:Develop professional an efficient and effective marketer skillset.

Membership:American Marketing Association

Certification:Stukent Pro - Digital Marketing Google Analytics Google AdWords

Marketing and Sales Manager 09/2019 - 02/2020
Fortress Marine Anchors, Fort Lauderdale, Florida United States
Industry: Maritime
Marketing and Sales Manager with task in Digital Marketing
•Marketing and Analytics -Made data-driven decisions for assertive promotions for the product lining and pricing. -Researched maritime market and companies to approach fluctuations, strategies and trends. -Worked and negotiated closely with Europe and US-based clients addressing their needs. -Assisted legal team on international intellectual property and trademark infringement case. -Provided professional support to the president, director and controllers of the company. •Digital Marketing and Advertising -Curated & optimized (SEO) website for improved ranking, image and a user-centered platform. -Integrated B2C campaign to digital and social media platform for effective sales journey. -Managed email marketing blast campaigns to increase perceived value and brand awareness. -Designed relevant/creative online content (Adobe Photoshop) related to the maritime industry. -Arranged cross-media advertising campaigns, both digital and printed, integrating Google Ads/Analytics with media publishers, managing Keywords/PPC (SEMRush) and providing weekly KPI report. •Content, Promotions and Events -Design, and curated content: Photography, Videography, Music, Maritime Product Catalogue, and In-Store Informational Sheet (for West Marine Florida retail stores). -Updated and provided product mix content requested from National and International Clients for their websites and 2020 product catalogues. -Designed, and managed Amazon Seller Central and StoreFront Platforms. (1P Account) -Coordinated and assisted on promotional booth at marine-related events. (point-of-contact) -"Developed a promotional campaign between West Marine and FMA to increase demand and sales by redirecting online customers potentially increasing reorder cycle time."--
Administrative Intern 11/2015 - 12/2015
Banco Bicentenario de Venezuela, Caracas, Distrito Capital Venezuela
Industry: Bank and Finance
Administrative Internship
-Developed customer relationships with businesses and individuals -Supported the executive manager and executive team with various projects -Arranged and scheduled company meetings and prepared meeting materials -Performed administrative tasks, such as filing, reporting and delivering documents -Represented the manager to both external and internal clients--
Financial Reporting and HR Intern 06/2008 - 08/2008
AON RIsk Solutions, Caracas, Distrito Capital Venezuela
Industry: Risk Management
Financial Reporting and Human Resources Internship
-Entered company transactions and maintained company entries including revenues and expenses and reconciled company accounts -Created and maintained financial reports, such as income and cash flow statements and balance sheets -Assessed the company’s risk by evaluating company expenditures and cash flows -Offered administrative support to the human resources department--

Broward College 01/2010 - 05/2016
Davie, Florida, United States
Degree: Associate's Degree
Major:Business Administration and Management
AA in Business Administration: Management Business Program International Student at Broward College