Highlights:

Skills:Content Management, Content Architect

Associate Business Development Manager 09/2011 - 12/2011
Vector InfoTech Pakistan (Pvt.) Ltd, Karachi, Sind Pakistan
Industry: Information Technology
Developed ideas to improve customer relationship and communication resulting in 40% increase in customer response. Lead successful email marketing campaigns with email ‘Read Response’ of 75%. Performed in-depth market & product analysis in producing successful campaigns.
--
Associate Project Manager – Automated Training System (ATS) 02/2008 - 06/2009
Etilize Pakistan (Pvt.) Ltd. [Gfk], Karachi, Sind Pakistan
Industry: Information Technology
Developed an Automated Training System (ATS) which resulted in 60% overall efficiency and saved cost by $90 per training per resource as compared to manual system. Incorporated auto quality assurance and user testing capability; further cutting cost and workload for trainers. Incorporated auto-notify and report generation for swift response and decision making for managers eliminating resource idle time.
--
Category Manager – I.T. & Consumer Electronics Domains 10/2004 - 02/2008
Etilize Pakistan (Pvt.) Ltd. [Gfk], Karachi, Sind Pakistan
Industry: Information Technology
Built simple yet powerful taxonomy for several IT & CE products to enhance efficient product categorization in content management system (CMS). Designed smart templates to facilitate rapid searching of products in CMS. Utilized cross-sell & up-sell functionality of CMS resulting in wider selection & bundled product offerings for online shoppers.
--
Team Lead – Production Department 11/2003 - 09/2004
Etilize Pakistan (Pvt.) Ltd. [Gfk], Karachi, Sind Pakistan
Industry: Information Technology
Introduced Rich Content (Multi-angle images, brochures, manuals and 3d imaging) add-on module to create a fuller online product interaction and shopping experience for online shoppers. Developed and lead a team of 10 qualified and talented graphics designers to deliver the Rich Content project.
--

Karachi Institute of Information Technology (KIIT) Affiliation: University of Huddersfield, UK 01/1999 - 01/2003
Karachi, Sind, Pakistan
Degree: Bachelor's Degree
Major:B.Sc.(Hons.) Software Development
Successfully earned the B.Sc.(Hons.) degree with GPA 3.5/4.

Resume Farrukh Shaheen