Highlights:Extensive managerial experience in over 14 years in the commercial area, notably in the food and beverages sector.

Skills:Sales, Manager, Trade-Marketing, Business Management, marketing

Goal:Commercial Manager; Sales Manager; Brand Manager; Trade Marketing Manager.

Certification:Graduated in Economy and MBA in Business Management. Graduated at UCSD Extension Business Management - Marketing.

Email Marketing Analyst 11/2015 - 04/2016
AG Scientific, San Diego, California United States
Industry: Biochemistry
Strategize with the Director of Marketing on email marketing drip logic, workflows and rules, crafting a personalized and relevant customer experience Execute email blasts to the AG Scientific database of 5,000 prospects and customers
-Email marketing: Utilize the marketing automation/email marketing software, Pardot, to create drip campaigns to nurture prospects moving them through the sales cycle Strategize with the Director of Marketing on email marketing drip logic, workflows and rules, crafting a personalized and relevant customer experience Execute email blasts to the AG Scientific database of 5,000 prospects and customers -Digital marketing: Create landing page for product e-guide, which included creating custom fields/forms and designing the overall layout (http://go.pardot.com/l/125551/2015-11-18/78l) (I would put a link to this landing page in your LinkedIn, alternatively you can take a screenshot of the landing page and upload it as an image, this is a really good portfolio piece for you.) -Project management: collaborate and communicate with international graphic designer on various digital assets -Market research: Create online survey to gather intelligence around AG customers, in compliance with ISO 9001:2008 certification -Competitor research: Investigate AG Scientific competitors, analyze trends/marketing tactics using tools like SEMRush and CSI Market and present recommendations to the Marketing team--
Regional Sales Manager 05/2014 - 03/2015
Grupo Petropolis, SALVADOR, BAHIA Brazil
Industry: Beverage
- Startup of operational units in Salvador and the metropolitan region of Salvador, directly managing two motivated commercial teams.
-Supporting the Regional Director with market data, while working on actions of trading actions ensuring a high level of service. -Responsible for the Income Statement of the units, evaluating cost reduction and the optimization of results to generate positive net profit and maximize profitability. -Re turn to net profit of the business units, in addition to dealing with the segmentation of the teams to improve customer service, in a way to raise customer loyalty. -The achievement of higher income generating clients from the competition, including a market share of 8% as measured by AC Nielsen. -Growth of 60% of the annual turnover, when comparing 2014 to 2013, as well as a 30% in numeric distribution at the Salvador Unit. -Moving focus to results and projecting in the short-, mid- and long-terms, while also being in charge of an annual budget of R$2,500,000.--
BRAND MANAGER 11/2011 - 04/2014
CARBALLO FARO IMPORT, SALVADOR, BAHIA Brazil
Industry: WHOLESALER
-The development of Partnerships in the Northeast, carrying out trade marketing actions to increase the sales objectives and results in the short- and mid-terms.
-The elaboration of an annual trade marketing plan for the brands, establishing goals and training courses for the Sales team, thus developing abilities. -Creation of an incentive plan for the Sales team, as a way to maximize results, in addition to direct the focus of the teams to key clients. -Improvement in the profitability of the brands, with an increase of 50%, strengthening the work aimed at results and maximizing turnover. -Increase of the profitability of the portfolio by 30%, delivering the gross margins as negotiated, as well as an increase in the HL volume in 2012 of 50%.--
Regional Sales Manager 11/2010 - 10/2011
GRUPO MARINALDO ROSENDO, TIMBAUBA, PERNAMBUCO Brazil
Industry: WHOLESALER
-Management and reorganization of three Schincariol resale of the Grupo Marinaldo Rosendo, with participation the market in Pernambuco.
-Daily and monthly analysis of results and development/following up of activities designed to pulverize and increase results. -The implementation of market analysis, prospecting new opportunities for growth in light of the competition in the cold and indirect self-service sales channels. -Focus on people management and positive working environment, being responsible for commercial and Sales managers, including supervisors and external sales reps, with a total of 115 professionals.--

UNIVERSIDADE CATOLICA DE SALVADOR 02/1995 - 11/1999
SALVADOR, BAHIA, Brazil
Degree: Bachelor's Degree
Major:ECONOMIA
GRADUATED IN ECONOMY

Gustavo Ramos trade marekting, sales executive, marketing executive.