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Malinthika Fernando

Bellaire TX, US

Phone: xxx-xxx-xxxx

Email: xxx@xxxx.xxx



  • Looking For: Business Analyst, Financial Analyst

  • Occupation: Business and Finance

  • Degree: Master's Degree

  • Career Level: Entry Level

  • Languages:

Career Information:

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Highlights:A pivotal moment in my career was leading a cross-functional team to analyze market trends, financial performance, and competitive landscapes for a leading company. Through comprehensive data analysis and strategic interpretation, our team identified a niche market segment with untapped potential. By aligning business strategies with these insights, we achieved a 15% increase in market share within six months, demonstrating the tangible impact of integrating business, financial, and market analysis in driving organizational success.

Skills:MS Excel, Python, SQL, R, Power BI, Tableau, Strategic Planning & Execution, Requirements Gathering, Data Analysis, Business Process Modeling, Report Generation, Data Visualization, Project Management, Risk Assessment, Stakeholder Collaboration, Relationship Building

Goal:To leverage my analytical skills and financial expertise to drive strategic decision-making within a dynamic business environment. I aim to contribute to the success of organizations by providing actionable insights, optimizing financial performance, and identifying market opportunities for growth.

Certification:CIMA (UK) - Chartered Institute of Management Accounting CIM (UK) - Chartered Institute of Marketing


Experiences:

Finance Assistant 08/2022 - current
Sequencing and Editing Core, University of Houston, Houston, TX United States
Industry: Biochemical Research
Employ Oracle to generate purchase orders and facilitate vendor payments for university departments, while driving innovation in industrial and academic processes through advanced sequencing techniques and analytics. Monitor orders and payments utilizing the Smartsheet application.
• Reduced vendor payment time from 5 weeks to 3 weeks. • Secured essential financial information by collaborating with vendor accounting department--
Area Sales Manager, Modern Trade 10/2021 - 08/2022
Ceylon Cold Stores PLC, Colombo, Western Sri Lanka
Industry: Food and Beverage Manufaturing
Developed and implemented effective sales strategies to meet sales targets. Analyzed market trends, competitor activities, and customer needs to identify growth opportunities. Collaborated with a team of sales representatives and conducted regular performance reviews.
• Maximized sales in modern trade sales channels (hypermarkets and supermarkets) and achieved a 21% increase in profitability by implementing data-driven strategies, including KPI tracking and seasonal trend analysis. • Accomplished a 33% increase in sales within a year through the creation of Co-op Channel within the company, a local retail chain owned by the state.--
Executive, Channel Development 01/2021 - 09/2021
Ceylon Cold Stores PLC, Colombo, Western Sri Lanka
Industry: Food and Beverage Manufaturing
Evaluated brand and sales performance in key accounts by applying analytical approaches, including sales funnel analysis and competitive analysis.
Enhanced ROI, minimized stock exhaustion, and ensured customer satisfaction while advising promotional product selections.--
Management Trainee 07/2019 - 12/2020
Ceylon Cold Stores PLC, Colombo, Western Sri Lanka
Industry: Food and Beverage Manufaturing
Sustained sales and enhanced product margins amidst the pandemic challenges by managing the establishment of the company's inaugural online business platform
Delivered progress reports to leadership for informed decision-making by leveraging Power BI for outlet penetration analysis. Collaborated with the Marketing Department to launch a premium ice cream range in market presence and consumer engagement.--

Education:

Association of Accounting Technicians 01/2010 - 01/2014
Kalutara, Western, Sri Lanka
Degree: Professional Degree
Major:Financial Accounting
Certificate in Financial Accounting • Financial Reporting and Taxation, Audit and Assurance, Advanced Principles and Professional Ethics


Chartered Institute of Management Accountants 01/2014 - 05/2020
Colombo, Western, Sri Lanka
Degree: Professional Degree
Major:Management Accounting
Minor:Risk Management, Project Management
Advanced Diploma in Management Accounting • Advanced Management Accounting, Advanced Financial Reporting, Financial Strategy, Risk Management
University of Ruhuna 06/2015 - 03/2019
Matara, Southern, Sri Lanka
Degree: Bachelor's Degree
Major:Marketing Management
Minor:Business Administration, Finance
Bachelor of Business Administration in Marketing, with Honors
University of Houston 08/2022 - 05/2024
Houston, TX, United States
Degree: Master's Degree
Major:Business Analytics
Broad knowledge of analyzing and interpreting complex datasets to extract valuable insights. Gained skills of diverse frameworks/methods, including CRISP-DM, Regression/Cluster/Time Series Analysis, and Text Mining. • Acquired in-depth understanding of basic programming (R), quantitative foundations, advanced programming (Python), and database management tools such as SQL, Hbase, and MongoDB.

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