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Ann Amukasah

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Career Profile

Degree: Bachelor's Degree
Career Level: Qualified
Occupation: Business and Finance
Target Title: Product marketing manager, Project management
Skills: Client management, budgeting, market research;
Reference: verified employer only
Ann Amukasah is Product marketing manager, Project management(Business and Finance) from Nakuru,Africa Kenya.


SophieBot , Kenya
Industry: Tech
January, 2021 - current
Marketing director
App marketing
• Executed social media strategies to integrate with overall marketing tactics. • Reported go-to- market strategies based on industry requirements and market expansion opportunities that grew business by 40%. • Directed marketing campaigns that increased business profitability by 30% • Developed service attributes into value propositions, marketing messages as well as sales training and support material for customers.
KCB BANK , Kenya
Industry: Banking
May, 2019 - December, 2019
Junior project manager
Optimized digital marketing campaigns on Google AdWords; led to a 20% increase in ROI. • A chieved success by setting and meeting 90% of goal deadlines with the allocated budget. • Collaborated with executive teams to communicate project updates to stakeholders.
KCB BANK , Kenya
Industry: Banking
January, 2019 - December, 2020
Product marketing manager
• Improved sales performance of key product lines offered by the bank by 10% through the development and implementation of product road maps, targeted new market introductions, vertical segmentation, and sales training. • Assisted KCB in acquiring new businesses, coorperative societies as customers by organizing successful exhibitions, coordinating events, and hosting symposiums, growing the company's user base from 3000 to 200,000 in six months. • Reduced new user acquisition costs by 25% through the administration of social sharing features and streamlining user adoption, shortened development cycles by 30%. • Generated 15,000 unique online users, 32,000 page visits, and 17,000 email subscribers in 4 weeks by establishing social media advertising and campaigns (using Facebook ads, Twitter, and Google SEM). • Led and managed a cross-functional team of 12 to generate $1 million in sales in 12 months through dedicated marketing plans and exceptional customer service.


Jomo Kenyatta university of agriculture and technology Nairobi, , Kenya
09/2012 - 06/2017
Degree: Bachelor's Degree
Major:Business and Economics
Minor:Marketing and management
A degree course
Harvard University , , Kenya
04/2022 - current
Degree: Professional Degree
Major:Computer science
A short course in computer science for business.

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