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Paulo Aragao

San Francisco California, US

Phone: xxx-xxx-xxxx

Email: xxx@xxxx.xxx



  • Looking For: business analyst, business analysis manager

  • Occupation: IT and Math

  • Degree: Master's Degree

  • Career Level: Experienced

  • Languages: Portuguese, English, Spanish

Career Information:

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Highlights:Business Analyst at myDigitalOffice (MDO), a cloud-based information management platform that brings together data from multiple hotel systems, enabling hospitality professionals to access their hotels' data from one place and in real-time. Previously, Account Manager at Booking.com supporting accommodation partners in Northern California to grow their businesses through effective market analysis and data analysis. Previously, Revenue Manager with 18+ years of experience in the hospitality management industry, having worked in businesses of various sizes. Solid background in managing teams, turning data into actionable insights, analyzing trends, and generating record-breaking revenue for 5 consecutive years. Skilled in using data visualization, programming languages, and digital analytics. Bi-lingual Portuguese speaker with strong communication abilities as demonstrated in working with diverse and global teams. MBA graduate at Hult International Business School, with specialization in Business Analytics.

Skills:data analysis, leadership, forecasting, pricing, portuguese fluent, business requirements, api integrations

Membership:HSMAI (Hospitality Sales and Marketing Association International) member.

Certification:Certified Revenue Management Executive (CRME) - Issued by HSMAI, Hospitality Sales and Marketing Association International. Cert Prep: PMI Agile Certified Practitioner (PMI-ACP), LinkedIn, Issued May 2022 Introduction to SQL, DataCamp, Issued May 2021


Experiences:

Business Analyst 05/2022 - current
mydigitaloffice com, Remote, CA United States
Industry: technology
Skills: Business Requirements · Confluence · Jira · Agile Project Management · Scrum · Data Analysis · Microsoft Excel · Property Management Systems · Reporting & Analysis
As part of the Product Team, responsible for helping define the functional and technical requirements for product solutions within the myDigitalOffice platform ecosystem.--
Account Manager 09/2021 - 04/2022
Booking.com, San Francisco, California United States
Industry: E-commerce
Skills: Sales · Competitive Analysis · Microsoft Excel · Negotiation · Account Management · Business Development · Reporting & Analysis
- Responsible for revenue growth of 62% year-over-year from managed accounts in key markets in Northern California. - Supported a portfolio of approximately 280 partners (hotels) through effective use of communication skills, flexing style according to situation and audience. - Evaluated local market characteristics, trends, and drivers through data analysis to prioritize and manage the performance of a portfolio of accounts. - Formulated and positioned solutions to create a mutual win value for partners by identifying, clarifying, and prioritizing partner needs while fostering relationship building. - Analyzed market and partner data to turn into meaningful insights that will foster success and that match hotel’s goals. - Met quarterly sales targets, contributing also to office goals under the guidance of Senior Account Manager.--
Revenue Manager 08/2014 - 09/2020
Maksoud Plaza Hotel, Sao Paulo, Sao Paulo Brazil
Industry: Hospitality
Iconic 39-year full-service, independent hotel with 416 rooms. It is the largest independent corporate hotel with a one-of-a-kind distribution partnership with Accor Hotels. Ranked top 50 on Trip Advisor and average 9 out of 10 in Booking.com.
Manage channels, pricing, inventory, segmentation, and forecasting, in order to maximize room revenue and net contribution. Lead the reservation department team - 7 agents and 1 revenue management analyst. • Implemented culture of revenue management, designing and executing on pricing and segmentation strategies that led to significant and record-breaking increases in Revenue in a short timeframe; • Led marketing initiatives and strategic partnerships that resulted in sales increase of 300% and year-over-year revenue increase of 19%; • Design and deploy new rate grids – entire hotel room pricing, competitive set, macro and sub segment, market share data collection and analysis, room pick-up data for analysis, over 100-room group quotation, macro-strategies for online sales and weekly room, events and food & beverage forecasts; • Manage online travel agencies (OTA) accounts, whose demand represents 30% of total hotel room revenue; • Lead weekly revenue strategy meetings with all hotel department Heads (Directors of Sales and Marketing, Operations and Finance, Controller, Front Office and Food and Beverage managers) as well as the CEO, to ensure alignment of strategies, market intelligence, segmentations, and the execution of action plans.--
Regional Revenue Assistant Manager – Corporate Office 04/2012 - 07/2014
Pestana Hotels and Resorts, Sao Paulo, Sao Paulo Brazil
Industry: Hospitality
Portuguese hotel chain with 9 properties in top cities in Brazil.
Assisted country manager and directly managed 3 full-service hotels of the group in different cities in Brazil (São Paulo, Curitiba and São Luis), with a total inventory of 500 rooms. • Managed room inventory in all distribution channels in order to reflect accurate data on Property Management System (PMS) and guarantee parity in the process; • Applied dynamic pricing through data analysis utilizing a Revenue Management System for two properties and manually for others; • Monitored online travel agencies (OTAs) production and developed marketing efforts to increase page views, ranking, and generate demand; • Acted as liaison between Sales and Marketing to design and deploy strategic actions, within budget targets; • Oversaw room revenue management application on-property and two off-properties, ensuring high quality management and accurate reporting to the Country Revenue Manager.--
Lead Agent 01/2009 - 03/2012
UTELL HOTELS AND RESORTS, Sao Paulo, Sao Paulo Brazil
Industry: Tour and Travel
Led five to six agents at the call center. An outsourced call center that partnered with hotels located in the United States to take reservations.
--
Reservations Agent 09/2008 - 01/2009
UTELL HOTELS AND RESORTS, Sao Paulo, Sao Paulo Brazil
Industry: Tour and Travel
Taking calls from clients looking to book rooms for hotels in the United States. An outsourced call center that partnered with hotels located in the United States to take reservations.
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Groups and Events Coordinator 09/2007 - 02/2008
Iberostar Hotels and Resorts, Mata de Sao Joao, Bahia Brazil
Industry: Hospitality
Managed operations of events and groups at the 630-room resort.
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Reservations Agent 07/2006 - 08/2007
Iberostar Hotels and Resorts, Mata de Sao Joao, Bahia Brazil
Industry: Hospitality
Reservation agent for 630-room resort.
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Front Desk Associate 01/2005 - 12/2005
Worldmark by Wyndham, San Francisco, California United States
Industry: Hospitality
Front Desk associate at the urban resort; worked night and day shifts. Owned by TRENDWEST at the time of employment.
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Front Desk Associate 10/2003 - 11/2004
Blue Tree Hotels and Resorts, Salvador, Bahia Brazil
Industry: Hospitality
Front desk associate for 200-room, city hotel by the beach.
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Education:

Faculdades Integradas Olga Mettig 01/2001 - 12/2004
Salvador, Bahia, Brazil
Degree: Bachelor's Degree
Major:Tourism
Four-years college.


Universidade Mackenzie 01/2011 - 06/2012
Sao Paulo, Sao Paulo, Brazil
Degree: Associate's Degree
Major:Service Business Management
One and half year duration course at a top university in Brazil.
Cornell University 01/2017 - 03/2017
, , Brazil
Degree: Professional Degree
Major:Certificate in Advanced Hospitality Revenue Management
Minor:Pricing and Demand Strategies
Online course.
Hult International Business School 09/2020 - 08/2021
San Francisco, CA, United States
Degree: Master's Degree
Major:Masters in Business Administration
STEM focus - All electives are in the Business Analytics area including: - Supply Chain Analytics - Introduction to Python Programming - Introduction to R Programming - Wealth Management: Investment Risk Management and Optimization in R - Social Media Analytics for Business Intelligence using Python - Data Visualization - Tableau - Digital Analytics

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